Which UK locations have the highest concentration of 25–44 year olds on Facebook jobs pages?

The 25–44 age range represents the most sought-after demographic for many UK employers — experienced enough to contribute immediately, young enough to offer long-term value. Based on JobsHype's analysis of 249 Facebook jobs pages, Hastings leads with 77% of its audience aged 25–44, followed by Bray (82.1%) and Manchester (68.3%). The network average for combined 25–44 share is 57.8%.

Key Statistics

Why 25–44 concentration matters for recruitment

The 25–44 demographic bracket is the most commercially valuable for many UK employers. It covers candidates who are:

• Typically settled in a location (reducing dropout risk)
• Building or mid-career (actively seeking progression)
• Experienced enough for skilled, semi-skilled, and management roles

Identifying which Facebook jobs pages have the highest concentration of this group helps recruiters prioritise their campaign spend.

Top 10 pages by combined 25–44 audience share

| Rank | Page Name | Location | 25–34% | 35–44% | Combined 25–44% | |------|-----------|----------|--------|--------|------------------| | 1 | Bray | Bray | 42.9% | 39.2% | 82.1% | | 2 | Hastings | Hastings | 52.4% | 24.6% | 77.0% | | 3 | London | London | 42.7% | 31.5% | 74.2% | | 4 | Dublin | Dublin | 37.3% | 35.2% | 72.5% | | 5 | Gosport | Gosport | 39.0% | 28.9% | 67.9% | | 6 | Manchester | Manchester | 39.5% | 28.8% | 68.3% | | 7 | Newmarket | Newmarket | 38.7% | 24.9% | 63.6% | | 8 | Peterlee | Peterlee | 41.0% | 26.8% | 67.8% | | 9 | Croydon | Croydon | 34.9% | 32.5% | 67.4% | | 10 | Gainsborough | Gainsborough | 23.2% | 37.4% | 60.6% |

Bray: highest 25–44 concentration in the network

Bray leads with 82.1% of its audience in the 25–44 bracket — the highest single combined figure in the 249-page network. The 42.9% share in the 25–34 group alone is one of the highest recorded.

Hastings: the highest 25–34 concentration

Hastings records the highest single age-group share in the network: 52.4% of its audience falls in the 25–34 bracket — making it an exceptional page for early-to-mid career recruitment targeting.

Urban pages skew towards 25–44

London, Manchester, Dublin, and Croydon all appear in the top 10 — reflecting the younger working-age populations in major urban employment centres. These locations are particularly suited to professional, tech, graduate, and early-management recruitment campaigns.

People Also Ask

• Which age group is most active on UK jobs pages?
• What is the average age profile of a local jobs page audience?
• Which locations have the strongest working-age audiences?